Launch a fully branded
customer rewards
platform in an hour.

Give your customers cashback, gift cards and open-banking rewards across 4,000+ UK brands.

Book a founder demo See how it works
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Shopper using a branded white-label rewards platform
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4,000+ UK brands
your customers love.

All the same brands that power the white-label platform are available through our rewards API. Compare platform pricing, or explore the Raffle House and Aslan case studies.

A complete branded rewards platform, in 1 hour

Everything an end-to-end rewards proposition needs - designed, hosted and maintained by Spendstream, presented entirely as your brand.

Gift cards

Instant digital gift cards across 200+ UK brands your customers already know and love.

Cashback offers

Tracking-link cashback and affiliate offers, fully managed and reconciled.

Brand & merchant listings

A ready-made, curated catalogue your customers browse and redeem from.

Redemption journeys

Complete user-facing earn-and-redeem flows, designed and maintained for you.

Reporting

Core reporting and dashboards included from day one.

Optional SSO

Single sign-on so members move seamlessly from your app into rewards.

Plus Spendstream-managed updates - new brands, reward types and features are rolled into your platform automatically, with nothing to re-integrate.

Why White-label

Why most clients start with white-label

The fastest, lowest-effort, lowest-risk way to put a real rewards proposition in front of your customers instanly.

1

Fastest route
to market

Live in about an hour. No front-end to build and no long technical project standing between you and launch.

2

Lower technical
effort

No developers tied up integrating APIs, designing the experience or handling edge cases. Use a ready-made environment all under your brand.

3

Lower cost to
implement

Less build means lower total cost - no custom UI/UX, no QA of a bespoke experience, no future rebuilds as features grow.

4

A complete branded
experience

Your logo, colours, domain and messaging. Customers experience it as part of your brand, not a generic third-party marketplace.

5

Always up to
date

New reward types, reporting improvements and journeys roll in automatically - without you rebuilding or re-integrating.

6

Lower risk

A proven platform, not a blank page. Far less chance of delays, technical overruns or a poor first experience for your customers.

Two ways to deploy

API or white-label.
Two routes, one platform.

The same network of 4,000+ UK brands, same managed merchant relationships, fraud rules and fulfilment behind both. The only difference is how much you build and how much control you want.

White-label platform

Fast, branded, low-effort

Spendstream white-label rewards platform

Best when:

You want a fast, branded, low-effort rewards platform.

Time to market:

Live in about an hour.

Build effort:

None. A ready-made environment, configured and branded as yours.

Control:

Configurable and fully branded, with Spendstream- designed journeys.

Maintenance:

Spendstream handles updates, new features and improvements.

Explore the white-label platform

API integration

Embedded in your own product

Spendstream rewards API integration

Best when:

You want full control and to embed rewards deeply into your own product, app or journey.

Time to market:

A development project on your side.

Build effort:

You build the front-end, user journeys, wallet logic, reporting and error handling.

Control:

Complete control of the customer-facing experience.

Maintenance:

You own and maintain the customer-facing experience over time.

Explore API integration
White-label is usually the better option when speed, simplicity and reduced implementation risk matter most. API is ideal when deep integration and full control matter more — and you can always start with one and move to the other.
Spendstream customer rewards journey

Built for teams who want a
customer rewards platform fast

White-label is especially strong for organisations that want the commercial upside of rewards without the internal resource to build a full rewards product.

Businesses suited to white-label rewards, including communities, competition platforms, employee benefits, subscriptions, fintechs, consumer brands and membership businesses

Whatever the sector - you get the commercial benefit of a rewards platform without having to become a rewards-technology company yourself.

From sign-off to live in four steps

No development project, no blank page. You configure, we run it.

Spendstream white-label rewards programme on a mobile phone
1

Send your logo, colours and domain. We configure your branded environment.

2

Pick the brands and reward types you want from the 4,000+ network.

3

Your branded platform is live in about an hour. No developer time required.

4

Spendstream manages merchant relationships, fraud, fulfilment and updates.

Start with white-label. Move to API when it makes sense.

Customer making a card payment at a retail checkout

White-label is the lowest-risk way to test whether rewards drive engagement, sign-ups and revenue before committing to a deeper build.

Validate demand, volume and operational impact first - then, when rewards become more of a business focus, move to a deeper API-led integration on the same platform and the same merchant network.

Why clients
choose Spendstream

Managed end to end

We run the merchant relationships, fraud rules, fulfilment and day-to-day operations - so your team stays focused on your core product.

Tillo Trusted Partner

Tillo runs the world-class gift card infrastructure. We run the managed rewards programme on top. Two specialists, one experience.

Anonymised data architecture

We use anonymised data architecture, designed for financial services and member organisations from day one.

Founder quote

We built Spendstream so a consumer business can offer a genuinely modern rewards proposition without becoming a rewards-technology company. White-label is how most of our clients get there fastest.

Bradley Blake
Founder & CEO, Spendstream. Previously founded Network B (acquired by Finfare, 2023). Earlier career at Quidco, Intu, Pentland.
Bradley Blake, founder and CEO of Spendstream
Book a founder demo

See your brand on a live rewards platform.

A 30-minute founder demo shows exactly what your white-label platform would look like and we'll walk you through the API route too, so you can choose with the full picture.

Book a founder demo
Tillo Trusted Partner
4,000+ UK brands
Gift cards
Cashback
Affiliate
White-label
API
  • Tillo Trusted Partner
  • 4,000+ UK brands
  • Gift cards
  • Cashback
  • Affiliate
  • White-label
  • API
  • Tillo Trusted Partner
  • 4,000+ UK brands
  • Gift cards
  • Cashback
  • Affiliate
  • White-label
  • API