The utilities rewards platform you
don’t have to build.

Gift cards, cashback and affiliate offers from 4,000+ UK brands - fully managed and live in an hour. Give customers a reason to stay in a price-driven, high-churn market, without touching your billing system.

  • 4,000+ UK brands
  • Live in about an hour
  • No billing-system changes
  • Zero developer time needed
  • Full white-label or API integration
~12%
Customers engaged
14.46%
Transact on their first visit
£30
New revenue per customer
£380
Savings for each customer

Results observed collectively across all clients. Individual results will vary.

4,000+ UK brands
your customers love.

Help customers save across the categories that put the greatest pressure on household budgets, including supermarkets, fuel, home, fashion and entertainment.

Built for utilities.

If you operate in a high-churn, price-driven market, a rewards layer gives customers a non-price reason to stay - without your team building or running it.

Energy suppliers

Providers competing on tariff who need a reason to stay that a cheaper price can't easily beat.

Water companies

Providers wanting to add genuine customer value and lift engagement and satisfaction.

Man checking utility rewards while shopping

Broadband & telecoms

ISPs and telcos facing easy switching and thin loyalty at contract end.

Mobile networks & MVNOs

Networks adding everyday rewards to differentiate in a crowded, price-led market.

Not sure if you’re a fit? Book a 30-minute founder call with Bradley. If it’s not the right match, he’ll let you know.

The problem we solve

Three reasons loyalty is so thin in utilities.

You know rewards would help retention. Here’s what makes it hard.

1

You compete almost entirely on price

Switching is easy and loyalty is shallow. When the only lever is tariff, every renewal is a fresh fight.

2

Rewards sit outside core billing

A perks programme means operational overhead and integration with systems that weren't built for it — so it never gets prioritised.

3

Engagement is near-zero between bills

Customers think about you when a bill lands or when they're switching. There's no reason to open the app or visit the site in between.

A reason to stay that isn’t price.

We deliver the full programme in an hour - without touching your billing. You watch churn and engagement move.

A reason to stay that isn’t price

In a market where everyone competes on tariff, rewards give customers a reason to stay that a cheaper price can't easily beat.

Engagement between bills

Everyday earning gives customers a reason to open the app when there isn't a bill to pay - lifting frequency and satisfaction.

A new revenue line

Merchant commission share earns income from your existing customer base, while it reduces churn.

Live without billing changes

Merchant relationships, fraud rules, fulfilment and operations handled by us — and no changes to your core billing system.

Two ways to deploy

Built around how your team works.

Some operators want the whole rewards experience turnkey and branded as theirs. Others want to keep their UX and integrate behind the scenes. We support both.

White-label platform

A branded customer-benefit destination that sits beside billing and account management, ready without a core-system project.

Spendstream white-label rewards platform

What you get:

  • A fully branded customer-facing rewards experience
  • UI, copy, and visual identity matching your brand
  • End-to-end customer journey delivered by Spendstream
  • Live in approximately one hour

You handle:

  • Brand approval on visual configuration
  • Linking to the white-label experience from your app or website
  • Promoting the programme to your customers

Best for:

Utility and telecom teams that want a differentiated retention benefit without adding work to the billing roadmap.

Learn more about white-label

API integration

Bring reward discovery and activity into the customer account or app while Spendstream operates the merchant layer.

Spendstream rewards API integration

What you get:

  • Full access to Spendstream's rewards API
  • Complete control of the customer-facing experience
  • Same merchant network and operational backend
  • Integration timing depends on your build, typically days to weeks

You handle:

  • UI and UX of the rewards experience in your product
  • API integration work (we provide full documentation and support)
  • Customer-facing copy, journey design, presentation

Best for:

Providers with digital-product capacity that want rewards integrated into renewal, account or service journeys they control.

Learn more about API integration
Both options share the same merchant network, fraud protection, open banking AIS capability, and managed operations. The choice is about how you want to integrate it, not what's behind it.

From integration to live rewards in days, not quarters.

Our four-step rollout is built for real operational life - no developer sprints, no drawn-out procurement, no surprise scope.

Spendstream white-label rewards programme on a mobile phone
1

White-label integration in about an hour, or API on your own timeline. Both supported, no developer sprint required for white-label.

2

Your branding, your reward rates, your merchant mix. Anonymised data architecture, built for consumer-data-sensitive environments.

3

Launch with access to 4,000+ UK brands and give customers useful savings across groceries, fuel, home and other household spending.

4

We handle operations, fraud, merchant relationships and ongoing optimisation. You watch engagement, retention and revenue move.

Give customers value between bills.

Customer using a digital rewards app and payment card

With customer consent, anonymised transaction patterns can identify the household-spending categories where useful savings would have the greatest impact.

Relevant rewards across groceries, fuel, home and other essentials create positive engagement between bills without changing the underlying utility service.

Case studies

Programmes already in flight.

Proof the managed model lifts engagement and retention across sectors.

Raffle House

Competitions / Prize Draws

Raffle House

Live with Spendstream since July 2025, Raffle House has a complete rewards programme integrated into its customer experience.

+40%

Gift card AOV uplift

£56.12

Avg. basket spend

~12%

Customers engaged

Read the Raffle House case study

Aslan

Fintech / Employee benefits

Aslan
Aslan employee rewards platform preview

Spendstream powers the retail-rewards layer within Aslan’s employee financial-wellbeing platform.

Fintech

Sector relevance

Multi-use

Benefits + rewards

Live

Operating today

Read the Aslan case study

How Spendstream compares

Compare Spendstream with building and operating a utility rewards programme across affiliate networks, gift-card APIs and enterprise platforms.

Spendstream
vs integrating with affiliate networks
vs integrating with reward APIs
vs integrating with enterprise platforms
Pricing model
Transparent monthly fees - starting at £800
No monthly fee - huge dev cost
Varying monthly fees
Non-transparent pricing
Time to live
programme
Hours (1 hour integration)
Weeks-months (gaining brand approvals)
Days (gaining brand approvals)
Months (custom building and integrating)
Service model
Fully managed, founder led
Self-serve
Partially managed
Fully managed
Gift cards
Tillo (best in market)
N/A
Available
Available
Affiliate
aggregation
9 networks integrated
Individual network integrations
N/A
Only the largest networks integrated
Delivery options
White-label or API (gift cards and affiliates)
API only (DIY)
White-label or API (gift cards only)
White-label or API

Transparent monthly fees - starting at £800

Hours (1 hour integration)

Fully managed, founder led

Tillo (best in market)

9 networks integrated

White-label or API (gift cards and affiliates)

No monthly fee - huge dev cost

Weeks-months (gaining brand approvals)

Self-serve

N/A

Individual network integrations

API only (DIY)

Varying monthly fees

Days (gaining brand approvals)

Partially managed

Available

N/A

White-label or API (gift cards only)

Non-transparent pricing

Months (custom building and integrating)

Fully managed

Available

Only the largest networks integrated

White-label or API

Three reasons
utilities choose us.

Built for high-churn, price-driven markets

A non-price reason to stay, live without touching your billing system, in a market where loyalty is otherwise thin.

Rewards operations without billing-system disruption

We manage retailer relationships, reward fulfilment and ongoing operations, allowing your team to focus on customer service, retention and the core utility experience.

A Tillo Trusted Partner

We partner deeply with Tillo, the category-leading gift-card provider. Tillo runs the gift-card layer; we run the managed programme on top.

Founder quote

I’ve spent 20 years building rewards businesses. I started Spendstream because every utility provider I talked to was running into the same gap — rewards infrastructure built for enterprise budgets, not for the mid-market businesses who need it most. We’re closing that gap.

Bradley Blake
Founder & CEO, Spendstream. Previously founded Network B (acquired by Finfare, 2023). Earlier career at Quidco, Intu, Pentland.
Bradley Blake, founder and CEO of Spendstream
Book a founder demo

Give customers a reason to stay beyond price.

See how a branded rewards benefit could support retention and engagement without changing your billing platform or core service operations.

Book a 30-minute call